Most funeral home owners assume they know how they appear on Google.
This no-cost report shows how your funeral home actually shows up across your local area — where families are finding competitors instead, and what you'd need to change.
No cost · No credit card · Results in ~2 minutes
This is the exact ranking a family sees — not the one you see when you search your own business.
See what local families actually see when they search Google
Most funeral home owners have never seen what comes up when a stranger searches for a funeral home in their area. They've only ever seen what Google shows them — and because you've visited your own website 100+ times, Google tries to be helpful and shows your funeral home first.
That's not what a grieving family sees. This report runs the search for you, maps results across your whole area, and shows you exactly where you stand.
Here's what your report covers
Four sections. Plain English. No marketing jargon.
Your Google map position
Where your funeral home ranks when families search across your area — broken down across a 25-point grid of your town or city.
Competitors ahead of you
How many local funeral homes are appearing above yours, who they are, and how strong their review profiles look against yours.
Your estimated local market
The annual value of at-need services in your area, and roughly what share you're currently capturing based on your visibility.
Your Google Business Profile health
A review of your profile completeness, review status, and the specific things that affect how prominently you appear.
A sample of what you'll see
Real data, visualised clearly — no spreadsheets, no jargon.
Google Maps position by area
Google Maps position by area
25-point scan · "cremation services" · Austin, TX
Hover a pin to see rankings
Competitor review strength
Top 3 + you, out of 6 businesses ranked
Austin Funeral Home
Dignity Memorial Austin
SCI Cremation Services
Your Funeral Home
Review count comparison
You vs. the market, by total Google reviews
Austin Funeral Home
Dignity Memorial Austin
SCI Cremation Services
Your Funeral Home
Local market opportunity
10-mile service radius · Austin, TX
Families served / yr
100
69 crem · 31 burial
Your revenue / yr
$324K
$2K crem · $6K burial AOV
Total market / yr
$7.2M
1,827 deaths
Crem market / yr
$1.9M
948 cases
Google Business Profile audit
Your Funeral Home · Austin, TX
Rating
4.3
Reviews
76
Last review
12 days ago
Rating: 4.3 stars
Solid but not leading. Competitors with 4.8+ ratings may capture families comparing options.
Review count: 76 reviews
Moderate. Actively generating new reviews would strengthen this signal.
Most recent review: 12 days ago
Recent. A fresh review shows the business is active and families are still engaged.
Hours: Standard hours
Not listed as 24 hours. Competitors showing 24/7 availability may capture late-night at-need searches.
Photos: 18 visible
Good photo count. Families want to see the environment before calling.
Website: Linked on GBP
Website is linked. Google uses it for additional ranking signals.
Paid search & LSA activity
Your Funeral Home is not running LSAs or Google Ads
Your Funeral Home is not running paid ads — competitors are
3 competitors in this market pay to appear above the map — every family who searches sees them first, regardless of organic rank.
Map pack — organic ranking shows here, below the paid ads
See what the numbers look like for your firm
Enter your funeral home below. Your report runs in about 2 minutes and shows up in your inbox — and as a text so you always have it to hand.
No cost. No credit card.
A few things people ask
Is this no-cost?
Yes. We might charge for it at a later date, but right now it's $0 cost. No catch.
Why are you offering this at no cost?
We work with a small number of funeral homes at a time, and this is how we start identifying who we might work well with in the future. Consider it a goodwill gesture. No obligations.
How long does it take?
About 2 minutes from when you submit. You'll see the scan running in real time, then the full report appears.
I'm not a tech person — will I understand this?
We appreciate that you didn't go to mortuary school to interpret marketing data, which is why we've done our best to boil this down into plain English.
Who's behind this report
Dignified Inbound works exclusively with independent funeral homes and cremation providers across the United States.
We built this tool because no funeral home owner we spoke with could tell us where they actually ranked on Google. Not a rough idea — the real number. Most assumed they were visible. Most weren't seeing the full picture.
The report exists to close that gap.
Sam Gareth
Co-Founder, Dignified Inbound
Find out where your funeral home really stands on Google.
Takes 2 minutes. No cost. No credit card.